Start-ups and growth
A reminder that you have to find the value in any start-up. Just because you are a cheap online retailer will not make you a success. Look for how you can keep more of the value you are creating.
When you are looking to grow by merger or acquisition having a good plan is essential. This McKinsey article will help you on your way
Sales and Marketing
The use of AI in marketing sometimes goes astray. A good article with some sound advice about asking your marketing AI the right questions.
A good interview with some real insights about how to apply dynamic pricing in the omnichannel environment
Digital
A well thought through article on the benefits of, and barriers to, creating digitally connected supply chains amongst multi-tier suppliers.